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SBRI HEALTHCARE

XR Therapeutics

Innovation

Extended Reality (XR) therapy for adults and children

Project Lead

Penny Day, COO, XR Therapeutics
LinkedIn: xr-therapeutics

Innovation

XR Therapeutics (XRT) has developed a new approach to talking therapies by combining clinically proven methods with cutting-edge immersive technology. By integrating traditional Cognitive Behavioural Therapy (CBT) with graded exposure therapy delivered through Extended Reality (XR), XRT is enabling more personalised, efficient and impactful treatment experiences.

At the heart of XR Therapeutics' approach are custom-built simulations that place patients directly within scenarios that would typically trigger anxiety. Unlike traditional therapy, which relies on verbal recollection or imagination, XRT allows patients and therapists to engage within controlled, virtual environments. These simulations are delivered across a range of accessible technologies—including laptops, and TVs and are fully customisable in real-time by the therapist using a tablet or desktop control panel.

Real-time adaptability empowers clinicians to tailor the experience to each patient’s needs, creating a safe, responsive, and highly effective therapeutic environment.

XRT’s mission is to make transformative mental health treatment affordable and accessible to all, regardless of background or circumstance. Designed to integrate seamlessly with existing clinical pathways, the platform enhances both the effectiveness and efficiency of mental health services. Clinicians benefit from a tool that supports flexible deployment, enabling treatment delivery within NHS settings, private clinics, or even community spaces.

One of the major innovations is XR Therapeutics' new mobile application, designed to complement the intervention. The app enhances patient engagement by providing follow-on support, monitoring progress, and helping users manage anxiety in real-time.

Impact

  • Live in the Toby Henderson Trust, Sheffield Children's NHS Trust, Greater Manchester Mental Health NHS Trust, The Percy Hedley Foundation, Daisy Chain, Cumbria, Northumberland, Tyne and Wear NHS Foundation Trust, and South Tyneside and Sunderland NHS Foundation Trust

  • 94% of patients demonstrate measurable improvement.

  • 7XR Therapeutics outperforms the 49% success rate of traditional CBT. Especially effective in cases where standard methods have failed

  • 100% of therapists who have used XR Therapy would recommend it to peers

  • Partnerships with Sheffield Children’s NHS Trust through their Children's Health Accelerator

  • Health economic evaluation estimates £21,000 savings per 100 patients treated

  • New mobile application co-designed and developed with autistic people and people with learning disability now available on Apple and Android devices. Positive feedback received

  • Boundless is listed on G-Cloud and the NHS Dynamic Purchasing System

  • Relationships with BUPA, Axa, Vitality, and Aviva

  • Chief Operating Officer Penny participating in a Women's International Networking Programme with the Department for Business and Trade

"I supported a student who was experiencing disregulation, which in the past has led to very challenging behaviour. The (XRT) therapeutic app provided an opportunity for the student to self-regulate. Through a series of guided breathing and relaxation exercises, the app helped the student calm down, gain awareness of their emotions, and manage their response in a positive way. It was a powerful tool in supporting their emotional regulation and well-being"

- Clinician using XR Therapeutics' Boundless

Patient quote

"The treatment exceeded all my expectations. My daughter turned to me and said: "I think I could deal with anything now"

Patient quote

"My experience with treatment was phenomenal. I am much better able to manage my phobia and anxiety now and would recommend sessions for anyone who is experiencing phobias of any kind. It's amazing!"

Patient quote

"XRT has changed my perception of how I view all my fears and anxieties and not just the specific phobia I have. I was blown away by the process and how quickly the treatment worked for me"

Date Published

October 2025

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